Who is Brendan Elias?

Brendan Elias is the founder of China Import Formula. It’s the leading training program for entrepreneurs who want to venture into the importing lifestyle. The founder has helped thousands all over the globe to start their own business.

Early Beginnings

Importing has always been in the founder’s blood. His father was one of the first importers of Casio, Seiko and Donkey Kong in Australia. At an early age, he learned the most important aspect of business: have a good eye for products people want. According to him, it gave him a first look in what the importing was about.

…he[Brendan] was essentially being paid for his time. Since everyone has limited time in a day, there was also a limit to what he can earn. This was what prompted him to start his own business.

Law School

With the founder’s education, he could easily apply to any law firm in the country. He has a Commerce Law Degree from the University of New South Wales in Sydney. He continued his studies in Hamburg, Germany, taking up International Trade law at the University of Economics and Politics. He has other degrees in Chinese Contract law from the Beijing University of Politics and Law as well as an International Copyright Law from Queens University, Canada.

Like his older brother, he was on the road to becoming a successful lawyer. However, one event changed everything. As Brendan describes, his brother got accepted as a partner in a big law firm. What puzzled him was that his brother didn’t seem happy.

He soon realised that in working for a law firm, he was essentially being paid for his time. Since everyone has limited time in a day, there was also a limit to what he can earn. This was what prompted him to start his own business.

Visit China Import Formula to learn more about Brendan Elias.

The Beginnings

The founder started his business by selling DVD players online. Once that got some traction, he ventured into pocket bikes. As his business grew, he learned more about the trading industry. He became a successful businessman.

He wanted to share his knowledge to other aspiring business owners. He describes it as, “making all the mistakes myself so others won’t have to.” This is why he started China Import Formula. People from all over the world come to learn from his training program.

Reference :

  • https://chinaimportformula.net/about-us/